News Contact
Web Development Design UK USA India, Web Software Applications Development Programming Contact Custom Web Software Developers Programming Company India Contact Web Software Development Company Call Request For Web Software Development Programming RFI RFP RFQ Web Development Design UK USA India, Web Software Applications Development Programming Contact website development and web design company, advanced portal development UK USA Site Map: Internet applications to discover your NET potential

ntroduction to Corporate Blogging

Corporate blogging is fast becoming an upcoming trend in the domain of marketing for the corporate sector. We discovered that corporate blogs are giving established corporations and obscure brands the ability to connect with their audiences on a personal level, build trust, collect valuable feedback and foster strengthened relationships while and at the same time benefiting in ways that are tangible to the sales and marketing side of the business.

Objectives of Corporate blogging:

Before writing a blog company's objectives behind the blog have to be identified and also estimate / calculate how business blogging can help support those objectives. Corporate Blog's goals could include any of the following (or a combination of them):

  • Public Relations-management of crisis situations, promoting company vision and developments etc
  • Customer Relationship Building /Management- fostering customer loyalty, building relationships with clients and customers etc.
  • Increasing Sales -directly promoting products and services - for example announcing new products.
  • Brand Building and Information – Building a brand for the product and giving customers information on how to use products
  • SEO- optimizing the company's website in the search engines.

It differs from company to company the objectives of blogging. Some companies have multiple blogs for different goals.

There are few things to be kept in mind while writing and posting a corporate blog.

  • The content of the blog plays a very important part. The more fresh content the search engines can find about a company, the better will be its PR. The usefulness of the content and its ability to attract a good readership should also be a consideration.
  • Reading or at least going through some blogs would help a lot in writing.
  • Avoid disclosing any information that is confidential or proprietary to the company.
  • While there is no requirement to run ads on blog, but it is possible to place an advertisement. Normally ads are avoided in corporate blogs as these are for their own company. You may provide a link from to your corporate website if needed.
  • In order to develop a consistent readership, you should try to write on a regular basis.

A company's good blogging strategy will produce the strongest community goodwill, and that goodwill brings the most marketing and sales returns.

This article has been compiled by the content development team at Pegasus InfoCorp which pulls subject matter specialists from different work domains. They can be contacted through the Pegasus InfoCorp website at Pegasus InfoCorp is an India based web design, web development and online/ offline software development company. Please visit to read more articles and know more about us!

Other companies and organizations are welcome to reprint this article on their websites provided the following conditions are met.

  • The article is not changed in any manner
  • The article is copied as is in its entirety (including back links to the Pegasus InfoCorp website).
  • The company/ organization reprinting the article agrees to defend, indemnify and hold harmless Pegasus InfoCorp, its employees, directors, officers, agents, partners and their successors and assigns from and against any and all liabilities, damages, losses, costs and expenses, including attorney's fees, caused by or arising out of claims based upon the use of the article, including any claim of libel, defamation, violation of rights of privacy or publicity, loss of service by subscribers and infringement of intellectual property or other rights.
corporate blogging, blogging book corporate ,corporate blogging policy ,blogging communication corporate corporate future
blogging corporate state survey ,blogging corporate hell in snowball ,band blog blogging cl finding forum friend friend group join journal journaling music networking photo pic rate sharing  Articles
 blogging ,blogging popup ,blog blogging com myspace ,blogging make money ,blogging site ,blogging free,blogging tag ,blogging business ,blogging video ,blogging project runway ,blogging software Blogs
2 beta blogging word,blogging tool ,blogging mommies ,blogging corporate ,blogging bryant,blog blog blog blogger blogging internet online ,add blogging ons ,baby blogging ,blogging free site ,blogging tory India Info
blogging from traffic, adsense blogging ,blogging money ,blogging happy ,blogging category literal ,blogging definition ,blog blogging ,blog blogging com space ,blogging define ,blogging tip ,add blogging link physician ,
blogging link physician suggest, ,blogging photo ,bank blogging ,blogging cat ,blogging site web ,blogging mobile ,blogging picture,blogging professional ,blogging policy ,blogging free software  Home
blogging stock,blogging fired ,blogging profit,blogging dollar ,blogging system ,blogging community ,bible blogging,blogging free video ,blogging myspace ,blogging news ,blogging job,blogging start ,blogging spouse Featured Clients
blogging guide, blogging structured ,blogging history ,blogging yahoo ,blogging rss ,101 blogging ,blogging book corporate ,blogging education in ,blogging teen ,blogging enterprise    Why Choose Pegasus ?
blogging site top ,blogger blogging com ,blogging prison ,blogging consolidation debt ,blogging shs ,blogging guy ,blogging book ,blogging online ,blogging journalist,blogging future Services
blogging pro, accountant blogging ,blogging progress scholarship ,blogging web weblog ,blogging student  ,blogging tag tag,black blogging while,blogging ethics ,blogging search tag ,blogging geo Solutions
blogging network,against blogging disablism ,anonymous blogging guide ,beginner blogging ,blogging indecent , add blogging link tip,blogging pr,blogging personal , blogging doing everybody it that ,blogging host  Contact Us
blog, radio blog ,blog com myspace ,radio blog club ,band blog blogging cl finding forum friend friend group join journal journaling music networking photo pic rate sharing  Site Map
software developer,bay developer software tampa, developer software tool,internet poker software developer,game software developer
e developer florida ,poker software developer,freelance software developer,developer multimedia professional software  Rupali
indian software developer, real estate developer software,developerindia multimedia professional software,software developer jobs   Port of Mundra
access developer software,software developer resume ,developer software,web developer software ,pda software developer Aus RFID
developer computer software,custom software developer ,developer ireland software ,microsoft access developer software Planet Bombay
offshore software developer,based developer india software ,developer educational software,web site developer software  Marlex
description developer job software,software developer salary ,software developer magazine ,software developer kit  ICUIL
application developer software, java and developer and software ,online poker software developer ,developer resume sample software Steinmetz
palm software developer,software developer gambling,multimedia software developer,shopping cart software developer Smart Fashions
Read More
© 2007, Pegasus InfoCorp Pvt. Ltd. All Rights Reserved. Install Shockwave Flash™