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irectory Submission

Link exchange or link submissions play an important role in enhancing your site traffic. Adding your website to different online directories is a part and parcel of any link exchange or link addition program. Hardly any traffic is generated through these link submissions but the reason these submissions are done is to get relevant back links which help your website to get indexed by the search engines thus augmenting the overall rank

Why pay for the submissions when you can submit your links free of cost to a large number of directories ? There are many directories which allow free link submissions or reciprocal link exchange.

There are various factors to be looked at before submitting your links to the directories.

  • Submit your websites to those directories that allow you to alter your listing. This way you can always update your listing.
  • Submit your website in a relevant category on the directory. You can decide the category based on the keyword you want your site to be indexed by the search engines.
  • Do not only focus on the main page but also consider linking the inner pages of your website. This is called deep linking. Ensure that the directory you are submitting to allow the submission of both the URLs i.e. of the homepage and the inner page.
  • Submit your site to multiple categories which are relevant to your website. For e.g. If your site is about web development, designing, SEO etc you can add your links in the different categories in the same directory.
  • Mention the title of your website and try to include a keyword in it.
  • Write a brief description for your website. It shouldn't be too big as many directories have a character restriction. For this you can always have different descriptions of varying character lengths. Make sure you include related and suitable keywords in them.
  • Before you can include keywords in the title or description you will have to conduct a research on relevant set of keywords. Our article “Role of Keywords” will explain about how to research the keywords and how to place them in the content.
  • Maintain a record for the directories you have already submitted to in the form of an excel sheet. This record should include date, directory URL, category / categories. It should also include the login Id and password. You can also include the page rank of the directories where the links have been submitted. It is also essential to mention about the acceptance or decline of your link. It is advisable to maintain the record in an alphabetical manner of easy reference.

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