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| Technology @ Pegasus InfoCorp |
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The iPlayer is proving extremely popular, with more than 3.5 million shows streamed or downloaded in its first two weeks of operation after its Christmas Day launch.
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It is the first time the BBC has asked UK viewers to pay to download content, and it will be interesting to see how they react
Rory Cellan-Jones
BBC Technology Correspondent
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"We want to give audiences a wide variety of options on how and where to view their favourite BBC shows," BBC Worldwide's Simon Danker said.
"With more people now choosing to watch TV shows on their iPods, fans can now enjoy those shows wherever they are."
Making shows available on iTunes was key to BBC Worldwide's aim of getting content out to the broadest possible audience, the corporation said.
The BBC is also planning to launch a joint on-demand content service with ITV and Channel 4 later this year.
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| Story from bbc.co.uk |
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